12 African American Photographers

Photography has often been dominated by White Men. But this demographic is changing. The industry, although still dominated by this demographic, is seeing increasing diversity. It is easy to write about and research the famous and well known photographers, but the below website outlines 12 African American photographers that you should know.

LINK

Submitting Work

Due to the Trip next Wednesday to London, the assessment deadline is:

9am Friday 24th March.

  • Information about submission is in the document downloadable below. You will need to submit all hyperlinks using the format dictated in the below document.
  • This unit is covered by 4 assignments. If you have yet to submit any previous assignments you will need to submit these by the same date and time.
  • If you have any physical examples of evidence you will need to deliver them to my office at the time of submission.

EMAIL all documents to me by the assessment deadline: lbixler@camre.ac.uk

Submission Evidence

What I will Be Looking For On 22/3/17

Below is a chart showing what I will be looking for on the 22.3.17 If you have not completed all assignment by then, than you forfeit your right to any grade above a PASS. You will notice that for Assignment 4 I have been specified what needs to be included. On the day of submission, I want a document with Hyperlinks to your website, social media accounts, and blog posts. Ideally I would like Assignment 4 to be compiled into a single PDF, with Blog posts screenshotted along with their hyperlinks. We will be working on this in class on the day of submission.

screen-shot-2017-03-06-at-11-02-35

BLOG POSTS SO FAR

BLOG POST 1: MEETS GRADING CRITERIA 3

Research and record the following WITH IMAGES in a Blog Post:

  1. Logo Designs for freelancers
  2. At least 3 bios by freelance photographer/graphic designers
  3. At least 5 different examples of promotional material

For each record your thoughts on the designs

BLOG POST 2: MEETS GRADING CRITERIA 3

1. FIND AN ARTISTS BIO THAT YOU LIKE WHOM IS RELATED TO YOUR FIELD OF WORK.

2. COPY AND PASTE THEIR BIO WITH A LINK TO THEIR WEBSITE

3. WRITE A MINIMUM OF 150 WORDS FOCUSSING ON THE FOLLOWING:

  • What is their intent?
  • Is it effective? Why/Why Not?
  • What do you like about their Bio?
  • Could you write your bio in a similar way?

BLOG POST 3: RESPONSE AND REFLECTION

You are tasked with writing in a blog post on what sort of font(s) will best reflect you when creating your logo, or designing your promotional material. You can list specific fonts, but I want you to indicate certain stylistic features (eg Serif, Sans, Bold etc…)

Remember that when creating a brand identity and planning a promotional campaign it is important to stay consistent. Therefore having a set of rules in your design concept will make it easier when you are designing the variety of material you have been tasked to create.

The following websites will help as a starting point to referencing certain fonts, and the psychology around them.

5 Principles for choosing and using typefaces

Font Psychology

Font Design

You are welcome to find your own point of reference.

BLOG POST 4: IMAGE SELECTION/POLLDADDY

In this assignment you have been tasked with selecting images that best reflect the aims of your campaign. Essentially you will be curating these images in your “Online Gallery”. As this is just a quick introduction to you, your skills and abilities, it is better to be succinct then to give your viewers too much.

For example if you want to display photo retouching skills, perhaps you need to just have one example for each type, instead of multiple images of the same technique.

If you are showing landscape photography, then having multiple images of the same location would be less advisable then a single image from different locations under different lighting.

The best advice is to get feedback on the images that you are selecting from to narrow down to your best set.

I recognize that you may not have gotten to this point yet, however you are tasked to create a blog post in which you display your images that you are narrowing down, and the get feedback on those.

Using WordPress you will need to create multiple polls that will help you to narrow down your choices.

To create an in-document poll you need to enable the poll daddy plug in if you are using WordPress. If not you will need to create a poll daddy account and embed on your site. LINK TO POLL DADDY

BLOG POST 5: USING CANVA

I want you to try out a few different designs to help you to start thinking about your own promos that you will be developing. You can find the design software I want you to try here: https://www.canva.com/

They will need to be posted in a blog post, maybe with a blurb about the intent

 

 

 

 

 

 

Todays Schedule

11-11:30 Watching A Video On Font

Matthew Carter: My life in Typefaces

11:30-12pm Blog Post: Response and Reflection

You are tasked with writing in a blog post what sort of font(s) will best reflect you when creating your logo, or designing your promotional material. You can list specific fonts, but I want you to indicate certain stylistic features (eg Serif, Sans, Bold etc…)

Remember that when creating a brand identity and planning a promotional campaign it is important to stay consistent. THerefore having a set of rules in your design concept will make it easier when you are designing the variety of material you have been tasked to create.

The following websites will help as a starting point to referencing certain fonts, and the psychology around them.

5 Principles for choosing and using typefaces

Font Psychology

Font Design

You are welcome to find your own point of reference.

13:00-16:00 Image Selection/Polldaddy

In this assignment you have been tasked with selecting images that best reflect the aims of your campaign. Essentially you will be curating these images in your “Online Gallery”. As this is just a quick introduction to you, your skills and abilities, it is better to be succinct then to give your viewers too much.

For example if you want to disply photo retouching skills, perhaps you need to just have one example for each type, instead of multiple images of the same technique.

If you are showing landscape photography then having multiple images of the same location would be less advisable then a single image from different locations under different lighting.

The best advice is to get feedback on the images that you are selecting from to narrow down to your best set.

I recognise that you may not have gotten to this point yet, however you are tasked to create a blog post in which you display your images that you are narrowing down, and the get feedback on those.

Using WordPress you will need to create multiple polls that will help you to narrow down your choices.

To create an in-document poll you need to enable the polldaddy plug in if you are using wordpress. If not you will need to create a polldaddy account and embed on your site. LINK TO POLL DADDY

Writing An Artist Bio

WHAT IS IT?

Your artist bio is a sort of amended CV. You will only be writing about the medium you are focussing on for this project. For example, if you are marketing and promoting yourself as a fine art photographer or vector based graphic designer; the content you will refer to will have to do with these subjects.

STILL BE ORIGINAL

There is wiggle room to give extra “character” to your bio, making you more of an individual, but it should not feel random.

USE YOUR WORDS CAREFULLY

You also want to try to be succinct but also you do not want to just have a bullet point list either. You need to balance giving information without oversharing or under-elaborating. 

THINK ABOUT INTENT

Think as well about intent. Is the intent of your campaign to be hired as a wedding photographer? Then you should write information relevant to that clientele. Is the intent to give to prospective universities? Then you may want to focus more on your academic background etc…

WHAT SHOULD YOU INCLUDE?

START WITH:

  1. Your name 

  2. Where you live and work

  3. The medium you work in 

  4. Your showing history 

MOVE ON TO:

  1. Anyone or anything that has influenced your work. THIS IS IMPORTANT! Its not only showcasing your knowledge of other artists it is also creating a reference point for your viewers.

  2. Any education or training in your field – Even short courses or workshops… It may not just include your specified medium, you could for example include information that shows the breadth of your skills, i.e. graphics based skills for photographers or photography based skills for graphic designers.

  3. Any related experience in your field.

  4. A summary of your artist’s artistic philosophy.What drives you, what encompasses your working practice? Do you tend to refer to art historical practices for inspiration? Or perhaps you like to hand draw out an idea before you photograph it. Are you a minimalist? Do you like to have people absent in your photos, or do you only like to create vector based graphics? Look at your work so far and elucidate what your philosophy is. Ask your classmates, they may have already pigeonholed you.

  5. Any artistic insights or techniques that are employed by the artist.e.g. Do you use a wacom tablet? Do you use studio lighting, or are you a film based practitioner? Think of your kit, whether software or hardware, what do you do?

  6. A short description of what the artist would like to accomplish with their work.

  7. Other interesting information relevant to your practice or career as an artist (e.g. Collaborations or arts collectives, other areas or aspects to your career that inform your practice) 

BLOG POST FOR TODAY

(Meets grading Criteria 3)
  1. Find an artists bio that you like whom is related to your field of work.

  2. Copy and paste their bio with a link to their website

  3. Write a Minimum of 150 words focussing on the following:

  • What is their intent?
  • Is it effective? Why/Why Not?
  • What do you like about their Bio?
  • Could you write your bio in a similar way?

Further Reading:

http://renee-phillips.com/how-to-write-the-artists-biography/

http://www.icateens.org/artist-bio-example

https://www.lightspacetime.com/how-to-write-an-effective-artist-biography/

THIS AFTERNOON

I will be demonstrating creation of a linked in account, using my own as an example:

Once you have created your account, please request me

https://www.linkedin.com/in/lillianbixler

Final Assignment

Below you will find your Final Assignment for Unit 16: Promoting Art and Design Work. This pat of the assignment is for you to create a promotional campaign around you launching your self as a freelance designer/photographer. I want you to look carefully at the grading criteria. This part of the assignment grades your creativity and innovation so you will want to push yourself t thinking outside the box.

unit16artsbrief-1

screen-shot-2017-01-11-at-08-40-45

Additionally Remember that this can be used in future for university interviews or job applications, so make your best efforts.

 

This website has good resources and inspiration for launching as a freelancer:

http://www.creativeboom.com/ 

BLOG POST 1: Meets Grading Criteria 3

Research and record the following WITH IMAGES in a Blog Post:

  1. Logo Designs for freelancers
  2. At least 3 bios by freelance photographer/graphic designers
  3. At least 5 different examples of promotional material

For each record your thoughts on the designs

 

GRAND TOTAL

WELL DONE EVERYONE!!

GRAND TOTAL GOING TO TEENAGE CANCER TRUST

£68.26

(Including 50p from charity 50p Ebay Sale)

The items have been left in the staff room till after half term so hopefully more purchase will be made. Additionally I will be putting up the other 2 x 50ps On Ebay, so fingers crossed we will increase our profits for the charity!!